About me
Hi there! I’m Daniela De Paz, I was born and raised in Caracas and currently based in Barcelona. I'm a designer with a 7+ years in product design and a whopping 10+ years in visual and identity design.
I specialize in UX/UI Design, UX Research and I’m constantly evolving and expanding my capabilities in Service Design.
Over the years, I've had worked with startups, companies, and corporations in the food industry, B2B & B2C e-commerce, and healthcare sector.
I focused on helping, pushing and driving organisations, individuals and teams to keep moving design efficiency and quality to the next level.
If you require expert help, email me at danieladepaz@gmail.com
WHAT I LIKE
🥧 Baking
🪂 Try new things
🎙️ Podcast enthusiast
📷 Photography
🤝 Volunteering
WHAT I’M LEARNING
Service Design
Webflow development
Leadership
SPECIALITIES
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Creating interfaces and interaction flows that maximize user satisfaction when interacting with a digital product or service. Focused on understanding user needs and desires, designing and improving the efficiency and effectiveness of the user experience, which in turn results in increased retention, loyalty and meeting business expectations.
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Ability to provide valuable, data-driven information about users, enabling informed decisions in product and service design. By incorporating UX research, greater user understanding is achieved, risks are minimized and the user experience is improved, which in turn leads to greater product success and satisfaction.
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Develop the skills to align business objectives with user needs, identify opportunities for improvement and define effective strategies to optimize the user experience. Achieving greater consistency, relevance and value.
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Strategic management of a product throughout its life cycle. Its advantages lie in its ability to define the product vision, set priorities, coordinate multidisciplinary teams and make informed decisions based on data and market feedback.